How to Launch a Successful Creator-Led Brand | VidCon

So much has changed from the days of print-on-demand t-shirts, hoodies, and coffee mugs. It seems like every other day you find creators launching new, innovative brands. But debuting a brand to your community can be intimidating, and you want to make sure everything goes right — from the product design and quality assurance, to the website and customer support. Learn how it’s all done directly from the operators, manager, agents, and the talent themselves that are leading some of the most successful brands in the creator economy.